Last week saw team Bespoke host the latest ‘Wake up to Digital’ event, aimed at preparing local businesses for the upcoming General Data Protection Regulation (GDPR).
There is an abundance of information circulating about the impending GDPR, and lots of scaremongering about heavy fines for non-compliance. However, if you keep in mind the general ethos of these new rules; transparency and control – there are considerable benefits for customers and business alike.
Sure enough, when it comes to social media, LinkedIn is undisputedly the biggest professional network. With 106 million unique monthly visitors; a figure that continues to rise – as a B2B professional, you know that your brand ought to get more out of LinkedIn, but maybe you’re not entirely sure how.
Whether you’re the Managing Director of a company, their Marketing Manager or Social Media Assistant, you’ll know that LinkedIn is a gold mine of opportunities – or is it?
It’s been proven time and time again, the more you blog, the more traffic, leads and sales you can generate. With that said, B2B blogging can be a real challenge and ideas or inspiration can be difficult to come by.
You thought your company’s new website would be the catalyst for your next period of growth, or at least encourage it. You’ve spent a lot of money on a cutting edge, state-of-the-art website. Despite this you’ve still found yourself scrambling for leads, falling behind on sales targets or with your hand beside the phone, wishing it would ring more often.
Introduced in 2000, CAPTCHA (for Completely Automated Public Turing Test To Tell Computers and Humans Apart) greatly improves the safety, security and accessibility of a website. But for business owners – in terms of website security, it’s a necessary measure for dodging spam and malicious bots.
Launching a new site can be overwhelming, but if you want it to be a success, there are a variety of steps your web development agency should take to ensure the process goes without a hitch.
As a business owner, it’s likely your marketing team may have been involved in just a few major website launches during their careers. This blog looks at some of the big questions you should be asking your digital agency.
Google are tightening security requirements to provide users with greater transparency when browsing potentially unsafe websites. If your website doesn’t have a Security Certificate, the browser will warn your visitor that the website they are using may be insecure.
Online brand development and responsive web design
SEO, conversion optimisation, email, social and online video
Digital strategy planning, web audits and workshops